When China’s BYD recently overtook Elon Musk’s Tesla as the global leader in sales of electric vehicles, casual observers of the auto industry might have been surprised.
But what’s caught other carmakers around the world off-guard is something else about BYD, which is backed by Warren Buffett’s Berkshire Hathaway: its low prices.
“No one can match BYD on price. Period,” Michael Dunne, CEO of Asia-focused car consultancy Dunne Insights, told the Financial Times. “Boardrooms in America, Europe, Korea and Japan are in a state of shock.”
BYD can keeps its costs low in part because it owns the entire supply chain of its EV batteries, from the raw materials to the finished battery packs. That matters because a battery accounts for about 40% of a new electric vehicle’s price.
Of course nobody can match BYD, they don’t just own the supply chain the Chinese government subsidizes every part in their supply chain. The Chinese government wants to crush foreign competitors. And before you say that Tesla gets subsidies, it’s no where near as extensive as the subsidies Chinese EV manufacturers get.
And don’t underestimate, that Human Right Violations are a competitive advantage, too. You don’t even need to argue with slave labor from Uygurs, but not allowing unions and having really low labour standards brings the costs down.
Is that why license plates are so cheap in the US?
What does the government subsidy per vehicle work out to?
So China investing in their manufacturing capabilities are resulting in better prices to customers. Western subsidies result in better paychecks for management or act as a feedback loop in the form of lobbying.