Honestly the EU is fucked up in so many ways but somehow still feels far more competent at doing good for its citizens than basically any other government institution, even if it’s of course not without its failures (looking at you, copyright reform).
A big factor is probably that the AfD has an actual large tiktok presence, and if that’s where all the zoomers are, many are bound to fall into that echo chamber. It’s the same thing people see in assholes like Andrew Tate.
I saw some AfD tiktok clip that literally said “Echte Männer sind rechts. Echte Männer wählen AfD.” Felt like it should’ve been a parody. But apparently that’s effective.
I really do think that actually making organic seeming tiktok content (as opposed to obviously awkward content where the politician barely gets whats going on) would help against the radicalization of the youth.